Tidelift is a subscription service that helps clients keep their open source software supply chain safe and up to date.

I began freelancing with the team designing social ad campaigns, and my role evolved to more general marketing and brand design.

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These icons were developed based on Tidelift’s existing geometric style. They represent tools, growth, and community.

The illustrations below are branded headers created for Tidelift’s various open source resources. White icons by the Tidelift product team.

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Highlights: launching the Upstream conference identity and site, and designing The 2021 Tidelift Open Source Maintainer Survey.

Art direction by Amy Hays, Shannon King, Lauren Hanford, and Chris Grams.

© 2024 Lauren Beltramo

Hi! I’m Lauren Beltramo